Solution overview
Fashion, food, or FMCG. Whichever your particular area of retail, you will face unique daily operational challenges.
Microsoft retail ERP delivers a unified shopping experience. Microsoft Dynamics 365 for Retail is a complete enterprise retail management system – a single, integrated strategy for driving compelling customer experiences while controlling costs.
Instead of maintaining separate legacy systems for each retail channel, Dynamics 365 for Retail delivers a unified solution that spans all channels. Deploying an integrated system enables your operation to evolve business practices to keep pace with rapid change, and to drive quantifiable increases in traffic, conversion, basket size, promotional effectiveness, customer satisfaction, and profitability.
With Dynamics Retail ERP, your business can...
- Benefit from support for third-party storefronts and integration with content management systems
- Create orders and quotes without leaving the customer’s side using POS-based order support capabilities
- Implement promotions, discounts, coupons and more via social sites; monitor performance, publish content, and manage knowledge and brand awareness
- Create product catalogs and categorisation schemes with the Catalog Manager that can be targeted to, or shared between channels
- Track inventory in real time
- Manage multiple or dual shift/cash drawers – enabling two cashiers to use a POS register off and on while maintaining their own cash drawer
- Enable sales staff to process sales transactions, customer orders, and perform daily operations from mobile devices anywhere in the store
- Capture data across all channels and combine with third-party data sources
- Incentivise customers with cross-channel loyalty programs, promotions and gift cards
- Allow customers to start orders online and complete in-store, buy in-store and ship to home, buy online and pick up in-store, or ship from any store
- Engage with customers through assisted sales using rich customer purchase intelligence regardless of what channel they shop in
- Provide employees immersive and richer experiences through role-tailored POS UI, support of multiple platforms, multiple devices, as well as integration to peripherals such as receipt printers and scanners
- Empower employees through highly flexible and rich inventory management, daily operations and KPI reporting, and engaging customer data including omni-channel wish-lists
- Deploy eCommerce solutions rapidly and reduce time to value through multiple out-of-the-box storefronts with publishing and checkout flows, with full access to customise storefronts
Empower employees, engage customers
Empower employees with role-optimised solutions that enable them to provide outstanding service and collaborate with ease. Providing the right information for all job functions helps increase employee engagement and allows them to deliver differentiated and personalised customer service.
Put customers first with technology that engages at a personal level. Microsoft Dynamics 365 offers retail ERP solutions to collect and understand customer behaviours and respond with offers and experiences that are personal, engaging, and relevant. Accurately predict demand with machine learning models and maximise customer engagement through actionable data insights.
Transform your products
Find new ways to deliver value to customers. Manage a pipeline of ideas and align them with strategic priorities to bring new and innovative products and services to market rapidly and effectively.
The Dynamics 365 unified platform helps foster a culture of innovation by making it easier for people to connect, share information, and work together across organisational and geographical boundaries.
The embedded Power BI delivers maximum insight from your retail analytics. Transactions, supply chain, buying behaviours, trends, and multi-channel sales – the data is always available and current. Use a mix of digital channels and methods to proactively listen, learn, and engage in order to optimise delivery of new products and services.
Challenges
Retail requires efficient management of deliveries, from suppliers to customers.
Utilizing an SCM (Supply Chain Management) module in the ERP, which allows for close monitoring of deliveries, demand forecasting, and logistics optimization.
Effective management of inventory levels to avoid excess or shortages of goods.
Implementing a WMS (Warehouse Management System) module, which helps in inventory planning, tracking stock levels, and optimizing space.
Retail generates vast amounts of data, from sales to customer behavior.
Utilizing BI (Business Intelligence) tools integrated with the ERP system, which enable data analysis and better decision-making.
Modern retail requires effective management of customer relationships.
Implementing a CRM (Customer Relationship Management) module, which facilitates tracking customer interactions, handling complaints, and personalizing offers.
Online retail is becoming increasingly important. Integration with e-commerce platforms is essential.
Utilizing tools for integration with popular e-commerce platforms such as Magento or Shopify.
Advantages
Automating business processes allows for faster and more accurate task execution, reducing the risk of errors and saving time.
With advanced planning tools, companies can better manage production schedules and adjust them to changing market needs.
An integrated ERP system enables better communication and collaboration between different departments within the company, leading to more cohesive actions.
An ERP system enables precise monitoring of inventory levels, helping to avoid excess or shortages of goods.
All data is accessible in one place, facilitating analysis and decision-making based on current information.
Through better resource and process management, companies can reduce operational costs and increase profitability.
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